Free design proof on every custom order: no templates, no stock SKUs
Lettering stickers are die-cut vinyl text. Individual letters and numbers cut directly from colored vinyl with no background sheet, so once applied, only the lettering itself is visible on the surface underneath. That's what separates them from a printed sticker with text on it: there's no rectangle or shape framing the words, just the letters themselves, which is why they're the standard choice for storefront windows, vehicle doors, and equipment where a clean, sign-painted look matters. Because the vinyl itself carries the color, most orders are limited to solid colors rather than gradients or photographic elements.
Lettering stickers are made differently from most printed stickers. Rather than printing a design onto a sheet of vinyl and cutting around it, a plotter cuts the letters and numbers directly out of solid-color vinyl, so what gets applied to the surface is the lettering itself, with no background rectangle or sheet visible around it. The result looks closer to hand-painted or sign-shop lettering than to a typical printed sticker, which is exactly why businesses and vehicle owners reach for this format instead of a standard printed sticker with text on it.
Because the color comes from the vinyl itself rather than printed ink, lettering stickers are generally produced in solid colors. One color per order is standard, though multi-color lettering is possible by layering separate cuts. This isn't a limitation so much as the nature of the format: cut vinyl lettering is meant to read as clean, simple typography rather than a full-color graphic, and that simplicity is part of what makes it look professional on a storefront window or a vehicle door rather than busy or promotional.
Application is also different from a standard sticker. Because each letter is a separate piece of vinyl until it's applied, lettering orders typically come with application (transfer) tape over the front of the whole design, so the installer can position the entire line of text as one aligned unit and press it into place before peeling the transfer tape away, leaving just the vinyl letters behind. This matters most for anything with multiple words or lines that need to stay evenly spaced and aligned. Trying to place individual letters one at a time without transfer tape is a good way to end up with crooked or unevenly spaced lettering.
Storefronts are one of the most common applications. Hours of operation, a business name, or a phone number on the inside of a glass door or window reads cleanly in cut vinyl lettering without the visual clutter of a background shape. Vehicle lettering is the other major use: company names, phone numbers, and DOT or license information on service vehicle doors are almost always done in cut vinyl rather than printed stickers, both for the cleaner look and because vinyl lettering holds up well to washing and weather. Equipment labeling and simple wall lettering for offices round out the more common uses. Font choice, letter height, and color are the main specs to settle on before ordering. Legibility from the intended viewing distance is worth checking before finalizing size, especially for vehicle lettering meant to be read from across a parking lot.
This is the single decision that determines where a sticker can live. Paper label stock is the cheapest and takes ink beautifully, but it softens the first time it gets wet. Vinyl is a plastic film. It shrugs off rain, sun and scrubbing, which is why anything going outside or onto a vehicle starts here. Speciality faces (clear, reflective, fluorescent, corrugated) are chosen for one specific effect rather than for durability alone.
Paper or vinyl? Anywhere it might get wet, rubbed or sunlit, vinyl. Indoors, on a box or a folder, for one season. Paper does the job for noticeably less.
Most stickers run full color CMYK, which covers photographic artwork and the large majority of brand palettes. Two cases need more than that: a brand color that has to match exactly across reorders is run as a Pantone spot rather than approximated from process inks, and any artwork printed on a clear or metallic face needs a white ink underbase. Without it the colors go translucent and pick up whatever is behind them.
When do I need white ink? On any face that is not opaque white. Clear, metallic, or colored stock. On plain white vinyl the material is the white.
Laminate is a clear film bonded over the printed face. It is doing two jobs at once: protecting the ink from abrasion and chemicals, and filtering UV so the colors do not fade. An unlaminated vinyl sticker in direct sun will visibly shift long before the vinyl itself fails. Reds and blues go first. Gloss lifts color saturation; matte cuts glare, which matters on anything read at close range or photographed.
Is laminate optional? Indoors and short-term, yes. Outdoors it is the difference between a sticker that looks right after a summer and one that does not.
The adhesive is chosen against the surface and the intended life, and it is the layer people most often get wrong. Permanent adhesive builds its bond over roughly 24 to 48 hours and is not meant to come off cleanly. Removable is formulated to release without residue within a reasonable window. High-tack exists for surfaces that resist adhesion. Textured plastics, powder coat, corrugated board. Static cling has no adhesive at all and holds to glass by suction.
It has to come off later. What do I ask for? Say so explicitly and say what it is coming off. "Removable" from glass and "removable" from a painted wall are different products.
There is no printing here at all. Letters are cut from a solid sheet of colored vinyl and everything that is not a letter is weeded away by hand, so what reaches the surface is the type alone. No panel, no edge, no background. The color is the vinyl itself, which is why it stays exactly that color for as long as the film lasts.
Can I have a gradient or a photo? Not in cut vinyl. The color is the material. Anything with tonal artwork has to be printed, which means a printed decal rather than cut lettering.
Ask for samples before committing to a material. The difference between a paper and a vinyl face is obvious in the hand and invisible on screen.
Maximizes color saturation and wipes clean, which is why it is the default on anything handled or exposed. The trade-off is glare. Under a direct light source a gloss face can be hard to read at an angle.
Scatters light instead of reflecting it, so type stays legible from any angle and the sticker photographs without hotspots. It reads as more restrained, and it takes pen and pencil where gloss does not.
A heavier film that filters ultraviolet before it reaches the ink. This is what separates a sticker that still looks right after a year outside from one that has gone pink at the edges.
Metallic foil stamped over the printed face for a single element. A logo, a border, a year. At small sizes it does more visual work than any amount of extra color, which is why it suits seals and anniversary pieces.
Same family, genuinely different jobs. Your current selection is highlighted.
| Sticker | From | Build | Order it when |
|---|---|---|---|
| Vinyl Stickers | $180 | White vinyl, laminate, permanent | The general-purpose outdoor sticker |
| Custom Stickers | $170 | Every layer specified | Nothing standard fits the job |
| Cheap Stickers | $144 | Gang run, kiss cut, standard sizes | Volume matters more than flexibility |
| Outdoor Stickers | $160 | Outdoor vinyl, UV ink and laminate | It lives outside for more than a season |
| Clear Vinyl Stickers | $175 | Transparent film, white underbase | No visible border on glass |
| Die Cut Stickers | $190 | Cut to a custom outline | The shape is the artwork, not a rectangle |
| Puffy Stickers | $190 | Foam laminate under the face | A raised, tactile indoor sticker |
| Reflective Stickers | $180 | Glass-bead retroreflective sheeting | It has to be seen at night |
| Fluorescent Stickers | $170 | Dayglo base stock | Nothing in CMYK is bright enough |
| Sandwich Stickers | $155 | Supplied between two peels | Separated artwork must transfer as one |
| Corrugated Stickers | $180 | E-flute board, high-tack | Shelf and display pieces with real thickness |
| One Vision Stickers | $170 | Perforated black-backed film | A graphic outside, a view from inside |
| Perforated Stickers | $180 | Tear line through the face | Part of it detaches (seal, coupon, tab) |
| Decal Sticker | $185 | Backing, vinyl, transfer tape | Multi-piece artwork must land aligned |
| Pro Cut Vinyl Stickers | $180 | Cut vinyl, unprinted, transferred | Type or a logo with no background at all |
| Lettering Stickers | $160 | Cut colored vinyl, no print | Type alone, no background panel |
| Bumper Stickers | $180 | Outdoor vinyl, automotive adhesive | It goes on a vehicle and stays there |
| Car Stickers | $170 | Build follows the vehicle surface | Vehicle graphics beyond the bumper strip |
| Window Stickers | $170 | Inside reverse or outside face print | It is read through glass |
| Alarm Stickers | $230 | High-contrast, permanent, outdoor | It is a warning, not a decoration |
| Hard Hat Stickers | $175 | Thin conformable vinyl, hard-plastic adhesive | It sits on a curved helmet shell |
| Folder Stickers | $160 | Removable adhesive | It has to come back off cleanly |
| Postcard Stickers | $160 | Kiss cut on a carrier sheet | It ships attached to a mailer |
| Anniversary Stickers | $170 | Small seal, foil optional | Marking a milestone or an edition |
| Round Stickers | $155 | Circular die, any material | Shape choice (nothing to catch and lift) |
| Oval Stickers | $160 | Oval die, any material | Artwork wider than it is tall |
| Rectangular Stickers | $160 | Square cut, radius optional | Most efficient shape on the sheet |
No. There is no printing involved. The color is the vinyl itself, one solid color per sheet. Anything tonal has to be printed, which makes it a printed decal rather than cut lettering.
Because there is no background at all. No panel, no edge, no laminate sheen around the letters. On a window or a painted wall the type reads as if it were applied directly. It also holds its color for as long as the film lasts, since there is no ink to fade.
In practice, yes. Very small or very thin letterforms are difficult to weed and fragile to apply. The counters in letters like "a" and "e" are the first casualties. Send the font and size and we will tell you before you order whether it will hold.
It arrives on transfer tape as one piece, so the spacing is already fixed. Mark a level line, hinge the sheet along it with tape, then work from the center out. The tape is doing the alignment work for you.
Pricing for vinyl lettering starts at $160 and moves with quantity, size, material and finish rather than sitting on a fixed list. Setup is shared across the run, so the per-unit price drops steeply as the quantity rises: the gap between a few hundred and a few thousand is usually the significant one. Send the size, quantity and what it has to do and you get a firm figure back, not a range.
The clock starts when you approve the proof, not when the order is placed, which is the part most people are surprised by. You get a proof first: a digital proof showing the artwork, the cut line and, on clear or speciality faces, exactly where white ink sits. Nothing is printed until you approve it. On a shaped cut, the proof is the first place you see the outline the blade will actually take. Turnaround after approval depends on the finish: anything laminated, foiled or die-cut adds a stage that cannot be compressed without causing problems later. Tell us the date you actually need them and we will work backwards from it rather than quoting a generic lead time.
Print-ready artwork with bleed and a safe margin, supplied as a PDF, AI or EPS. Because this product is cut to a shape, the file also needs a live vector path for the blade to follow. A JPG or PNG has no outline to cut to, so it has to be redrawn first. If your file is not print-ready, say so when you order. We would rather fix it before the proof than after the run.
Yes. Cut vinyl, no background is the standard build, and the dimensions around it are yours to set. A size that sits efficiently on the press sheet often costs no more than a standard one, while an awkward proportion that wastes half the sheet does. Ask before you commit and we will tell you whether a small change to the dimensions saves a disproportionate amount.
In most cases they are the same product under a different name: the trade uses several terms for it depending on the region and the supplier. What actually defines this one is the build: cut colored vinyl, no print. Order it when type alone, no background panel. If you have seen it called cut vinyl text elsewhere, describe what it has to do rather than which name you found, and we will match the specification.
Yes. We provide free samples, and on vinyl lettering it is worth asking for one, because the difference between 70lb paper label and white vinyl is obvious in the hand and invisible on a screen. Most orders run on white vinyl, but ask for whichever you are weighing up. You also get a free design proof before anything goes to press, so nothing is printed that you have not seen.
The usual choices are gloss laminate, matte laminate, uv outdoor laminate. Finish is not decoration on this product so much as a decision about how long it survives and how it reads in the hand, so it is worth choosing against the job rather than the budget. Tell us where the finished piece ends up and we will say which finish is doing real work and which is only adding cost.
Yes, and that is what almost every order here is. Nothing in this catalogue is a stock item: vinyl lettering are manufactured to the specification you give us, with your artwork on them. Send your logo as vector artwork where you have it, since that scales to any size without softening. If all you have is a low-resolution file, tell us and we will say what it needs before it reaches the press.
Yes, and a repeat run is simpler than the first one. We keep your approved specification on file, so a reorder skips the setup decisions and goes straight to production. Where the job used custom tooling, that tooling is reused, which is why a shaped run costs less the second time. Tell us the previous order and we will match it rather than starting the specification again.
Yes. Regalo Print has been producing custom commercial print for businesses across the USA and Canada since 2008, and every order ships tracked. The tracking number reaches you the day the job leaves, not the day it arrives. If you are working to a fixed date, say so when you order so the production schedule is built around the delivery date rather than the other way round.
